fashion and sport
NIKE Evo programme

The challenge
Nike’s challenge: Consolidate all retail equipment activity in the EMEA region to produce, warehouse and deliver Nike store fixtures across the EMEA region.


Success factors
Support team including Nike-based Account Manager manages the manufacture and delivery of store fixtures for the EMEA region.
All fixtures were made in one central location in China, with a network of suppliers locally based to support the extensive programme.
Full-service central warehouse in the Netherlands, inventory management and distribution services to over 19 different countries.



The results
10-year programme
1 China-based manufacturing centre
1 European fulfilment centre
Meet 1-hour delivery windows to over 20 countries
Over 14,400 store orders
2,700,000 pieces of equipment shipped
99.8% OTIF rate
A few additional successful retail projects