NIKE Evo programme

The challenge

Nike’s challenge: Consolidate all retail equipment activity in the EMEA region to produce, warehouse and deliver Nike store fixtures across the EMEA region.  

Success factors

Support team including Nike-based Account Manager manages the manufacture and delivery of store fixtures for the EMEA region. 

All fixtures were made in one central location in China, with a network of suppliers locally based to support the extensive programme.

Full-service central warehouse in the Netherlands, inventory management and distribution services to over 19 different countries.

The results

10-year programme

1 China-based manufacturing centre

1 European fulfilment centre

Meet 1-hour delivery windows to over 20 countries

Over 14,400 store orders

2,700,000 pieces of equipment shipped

99.8% OTIF rate