Samsung Training Centre

The Client

Samsung’s EMEA training team needed their new site fully designed and installed—to a standard appropriate for one of the world’s biggest electronics brands.

The Vision

Bring the brand to life visually and physically without changing the physical room layout.

Through graphics and surface treatments bring Samsung’s history to life, threading the story through the building.

Provide digital moments to demonstrate Samsung global leadership in consumer electronics in many different categories.  Engage and delight Samsung employees and retail associates being trained on-site.

The Solution

On-site Digital: Digital Signage

A nine-screen, 3×3 55-inch screens large format video wall formed a large attract as you entered the facility. This video wall was fully AV enabled to support streaming of YouTube product tutorials along with the ability to wirelessly connect a PC for presentations.

We created a social wall by the introduction of an 86-inch screen displaying live feeds from Samsung’s Twitter and Instagram channels into cleverly crafted content.

Environment

All surfaces refreshed and enhanced with the stylish continual thread of Samsung history. Feature areas include modular and flexible displays to highlight the latest Samsung products—and all are easily updated.  Common areas include plenty of seating for on-site individual working.

The Benefits

The site is buzzing as Samsung’s primary regional training site. Changeable display areas with plenty of meeting rooms and workspaces meet all business needs.  Both trainers and guests keep up to date with the latest from Samsung via social media feed. Video wall creates a great attract and showcases all the latest technology.

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