The Client

The M&S Store Design was seeking a dynamic large format digital signage solution for high-traffic stores.

We integrated large format screens to provide an attract and navigational messaging.

The Vision

Large format design-led digital signage with carefully chosen material and colour palette for M&S.

Content should be changeable and updateable any time, remotely from global headquarters.

The Solution

On-site Digital: Digital Signage

An impressive 12 46-inch screen video wall in 2×6 layout. Seamlessly integrated into a custom designed and built shroud finishes off the till area creating standout and gives a premium finish to that area of the store.

Content

Content is fully updatable and real-time screen status is monitored remotely.

Wayfinding messages and promotional videos are scheduled for promotional and seasonal offers.

The Results

High visibility digital signage to attract and promote.

Successful test installation at the flagship Le Toison store in Brussels led to a global roll-out for stores in Asia, Europe and the UK.

All connected and able to switch between video campaigns and touch content when needed.