House of Vapes Digital Signage

The challenge

House of Vapes challenged us to the best shopping experience in the Vaping category. The retail experience should be many steps above the experience of tobacco shops. 

Success factors

• A well-merchandised store with products displayed like consumer electronics products. Street-facing high-contrast 49” screen drive shoppers into the store. 

• Digital signage placed in multiple locations engages and educates shoppers and helps close sales without an associate. Six additional screens strategically located around the store highlight to featured products. 

• House of Vapes gains revenue by charging brand partners for video time and space. 

• All screens are connected and content is controlled via Connie, Displayplan’s intelligent content management platform. Compliance reporting included in the support programme.